Given the scale of the World Cup and the audience it reaches, it is not surprising to see some of the biggest pop artists getting involved in the musical side of its promotion. Since 2010 he has released four studio albums and a fifth, '777', is due for release in April of this year. He is also a regular on the American television circuit.Īccording to MTV, Derulo's influences include Michael Jackson, Madonna, Elvis Presley, Prince, Usher and Justin Timberlake. The Florida native has written songs for the likes of Diddy and Lil Wayne as well as collaborating with Nicki Minaj and Pitbull. Generally a pop music artist, Derulo's music straddles a number of genres, such as R'n'B, Dance and Hip Hop, and he has worked with a variety of different singers and rappers during his career. You can listen to 'Colors' for yourself in the video above.ĭerulo (whose real name is Jason Joel Desrouleaux) is an award-winning American singer and songwriter, of Haitian descent. Other songs will no doubt be released as the tournament draws closer, while different broadcasters sometimes adopt a particular song to accompany their coverage of the World Cup.

Be proud of where you're from and who you are.' The song was launched on March 9 with Derulo writing on Twitter: 'Represent your country - represent your flag. There are generally number of official songs for the 2018 World Cup but Jason Derulo's 'Colors' is the official 'Coca-Cola anthem' for the tournament in Russia. What is the official World Cup 2018 anthem? You'll be hearing the World Cup songs a lot more in the coming months so Goal brings you all you need to know about the official 2018 World Cup song.

It's safe to say that approach has been a success, with the likes of Shakira and others helping the game reach a wider demographic. Women's Soccer Show - Goal's new USWNT podcast heads into season two Guendouzi back on track and in line for France debut after Arsenal nightmare.Facing down Ronaldo and asking Messi for photos: How Emi Martinez became Argentina's cult hero.Is Salah the best player in the world right now?.

Elaborate advertising campaigns on television and regular promotional releases keep the fans visually engaged in the lead up to the tournament, but there is also a musical element.Īt recent tournaments in particular, FIFA and its partners have focused heavily on the tournament's soundtrack, striving to find songs that people will immediately associate with the World Cup.

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